Service — CPG Marketing
CPG Marketing Services That Build Brands, Databases, and Retail Proof.
From emerging founders to multi-brand holding companies — Beast's CPG playbook has generated over 72,000 campaign entries for food and beverage brands at a fraction of industry cost.
What We Deliver
Most CPG brands run digital advertising to "build awareness." Beast runs campaigns that build first-party consumer databases, generate pull-through data for retail buyers, and create the kind of measurable engagement that turns a regional brand into a national one.
Our CPG campaigns have averaged 7.03% CTR against an industry benchmark of 0.89%. We've achieved $0.12 CPCagainst an industry average of $0.28. And we've hit 2.2x to 3.6x over stated entry goals on every campaign we've run.
These aren't projections. They're from named brands you can verify.
What's Included
- Sweepstakes campaign strategy + mechanics
- Landing page design and development
- Ad creative and copywriting
- Paid social management (Facebook, Instagram, TikTok)
- Real-time campaign optimization
- Consumer data capture and segmentation
- Geographic mapping of consumer database
- Monthly performance reporting
- Retail readiness deck (Growth/Scale tiers)
Case Study
Sun-Bird: 36,581 Entries. $6,000 Budget. 7.03% CTR.
National Walmart rollout campaign. Nearly 8x industry CTR benchmark. Every entry = a consumer email + zip code for retail proof.
Read the Full Case StudyFrequently Asked Questions
CPG marketing focuses on building consumer databases, driving retail pull-through, and creating the proof that retail buyers require. Unlike general digital marketing, CPG campaigns are designed to generate first-party data and retail-readiness evidence.
Primarily through contest and sweepstakes mechanics that capture consumer name, email, and zip code. We've collected 36,581 emails on a $6,000 budget for Sun-Bird Seasonings.
Campaign production starts at $2,500–$5,000. Ad spend is client-direct to platforms — we recommend $3,000–$10,000 for meaningful data volume.
Sweepstakes campaigns deliver data in real-time. Our Williams BTS campaign hit 22,043 entries in the campaign window on $4,000.
Absolutely. We work with brands nationally — all our digital services are fully location-agnostic. We've run campaigns for brands across the US.