Service: CPG Marketing
CPG Marketing Services That Build Brands, Databases, and Retail Proof.
From emerging founders to multi-brand holding companies, Beast turns spend into demand you own and data that scales the brand: over 72,000 campaign entries generated for food and beverage brands at a fraction of industry cost.
What We Deliver
Most CPG brands run digital advertising to "build awareness" and end up owning nothing. Beast builds a growth system instead: first-party consumer databases you keep, pull-through data that proves demand to retail buyers, and the measurable engagement that turns a regional brand into a national one.
Our CPG campaigns have averaged 7.03% CTR against an industry benchmark of 0.89%. We've achieved $0.12 CPCagainst an industry average of $0.28. And we've hit 2.2x to 3.6x over stated entry goals on every campaign we've run.
These aren't projections. They're from named brands you can verify.
What's Included
- Sweepstakes campaign strategy + mechanics
- Landing page design and development
- Ad creative and copywriting
- Paid social management (Facebook, Instagram, TikTok)
- Real-time campaign optimization
- Consumer data capture and segmentation
- Geographic mapping of consumer database
- Monthly performance reporting
- Retail readiness deck (Growth/Scale tiers)
Case Study
Sun-Bird: 36,581 Entries. $6,000 Budget. 7.03% CTR.
National Walmart rollout campaign. Nearly 8x industry CTR benchmark. Every entry is a consumer email and zip code the brand owns: demand data that proves the brand to retail buyers and compounds into shelf growth.
Read the Full Case StudyFrequently Asked Questions
CPG marketing focuses on building consumer databases, driving retail pull-through, and creating the proof that retail buyers require. Unlike general digital marketing, CPG campaigns are designed to generate first-party data and retail-readiness evidence.
Primarily through contest and sweepstakes mechanics that capture consumer name, email, and zip code. We've collected 36,581 emails on a $6,000 budget for Sun-Bird Seasonings.
Campaign production starts at $2,500 to $5,000. Ad spend is client-direct to platforms, and we recommend $3,000 to $10,000 for meaningful data volume.
Sweepstakes campaigns deliver data in real-time. Our Williams BTS campaign hit 22,043 entries in the campaign window on $4,000.
Absolutely. We work with brands nationally, since all our digital services are fully location-agnostic. We've run campaigns for brands across the US.